Management International Review

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Human Resource Management in Russia, by M. E. Domsch and T. Lidokhover, is reviewed.

Research Article

Erroneous Learning From the West? A Narrative Analysis of Chinese Mba Cases Published in 1992, 1999 and 2003

The last two decades have witnessed an unprecedented transfer of Western management education theories and pedagogies into China and most Chinese MBA programs are now being modeled on their Western counterparts. To gauge the impact of this infusion of Western methods and theories on China's management educational system, this paper has conducted a narrative analysis of Chinese MBA teaching cases published before and after this transfer. The holistic approach to management, prevalent in early ...

Home Country Image, Country Brand Equity and Consumers' Product Preferences: An Empirical Study

This study applies the construct of brand equity in a country context, and measures the value-added with which the name of a country endows a product or a brand as perceived by the individual consumer. Specifically, based on Yoo and Donthu's (2001) brand equity scale, a country brand equity scale is developed and empirically tested for its psychometric properties; subsequently a model linking (home) country image and product preferences with country brand equity as an intervening variable is ...

Entry Modes for Manufacturers' International After-Sales Service: Analysis of Transaction-Specific, Firm-Specific and Country-Specific Determinants

This paper investigates which criteria influence a company's entry mode choice for its after-sales service in a foreign country. With a focus on the decision between integrative and cooperative entry modes, an empirical study of 80 foreign entry mode decisions by German manufacturing companies identified determinants of particular importance for after-sales service. Country-specific variables exert a dominant influence on entry mode choice. Country risk, fluctuations in demand, and the availa...

Fdi Ownership Strategy: A Japanese-Us Mne Comparison

Much of the extant literature characterizes international joint venture (IJV) as a less stable and less successful form of organization. In this view, the IJV is considered a suboptimal ownership strategy, one where the firm lacks control over its operations, compared to wholly-owned subsidiary (WOS). This article tested this widespread view on IJV and WOS by analyzing a large, longitudinal sample of Japanese MNEs, comparing the results to those from US MNEs reported in Desai et al. (2004a) a...

Institutional Explanations of Cross-Border Alliance Modes: The Case of Emerging Economies Firms

Using a sample of 628 cross-border alliances established by emerging economies firms across 25 manufacturing and service industries in 64 host countries in the period 1995-2004, this paper investigates the effect of institutional factors on the adoption of equity alliance mode. The findings of this study contribute to empirical research in institutional theory, institutional explanations of cross-border alliances and strategic behavior of emerging economies firms. The authors find support for...