Networked policing: towards a public marketing approach to urban safety.
German Policy Studies › Vol. 3 Nbr. 1, March 2006
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Networked policing: towards a public marketing approach to urban safety.
Abstract
Although modern forms of control, such as the ones designed under the new public management regime and others being the fruit of a public governance debate, have lead to new models for policing, practitioners still need more support in their operational use. This paper argues that both the new public management and public governance are valuable concepts for urban safety as a policy field. Additionally, it suggests to borrow the structure and thinking of public marketing for the creation of practical solutions in networking and performance management. The result is a new conceptual approach to networked policing. 1. Introduction The issue of urban safety is increasingly understood as an issue that can be dealt with by the police alone. The citizens' sense of security, in particular, is not only a consequence of crime but is influenced by many other factors. A survey among inhabitants of two Viennese residential quarters revealed that crime only played a secondary role in their sense of security. Most experiences of insecurity related to incidents or observations that did not involve any punishable acts. These were observations of disorder in public spaces, problems of social interaction, and interference in the residential sphere through noise and conflicts with neighbours (Karazman-Morawetz. 1995). Approaches to an optimisation of the leadership, structures or resources of the police alone fall short of expectations, as Goldstein (1979) recognised early on. Rather, work in the field of urban safety must be aligned with the problems of urban safety. The more complex these problems turn out to be, the more difficult they will be to deal with. In terms of systems theory, the problem-solving systems must be capable either of reducing the complexity of their task or of building up a sufficient degree of complexity themselves in order to master the problems. In order to be able to solve the problems of urban safety, integrated solutions have been called for. The outstanding model, which has also attracted most attention in the German-spea...See the full content of this document
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